E-commerce · Brazilian lingerie · USA published in the portfolio

Minha Calcinha Brasileira

Digital repositioning and e-commerce experience for a Brazilian lingerie brand in the United States, focused on product, identity, and the shopping experience.

The project combines editorial direction, catalog architecture, visual refinement, and a contemporary language designed to showcase the real products and strengthen brand perception.

Delivered Result A premium, contemporary presence designed to elevate the product, the brand, and the buying journey.
Minha Calcinha Brasileira